SolveYourProblem
Internet Marketing Series
Exchanging Web Links:
Memberships Worth While?
When used sensibly, website link exchanges
can draw an exceptional amount of website traffic and greatly
increase your search engine outcome. Nevertheless, remember
that too many link exchanges can be harmful. You
do not want your website clogged with other website links. This can look
tacky and cause visitors to turn away from your website almost
immediately. You can write to other website owners and ask
them to place a link from their website to yours, but there
are a few rules of etiquette you should follow. When you
ask another website owner to place a link on their website,
remember you are asking them for a favor. They are under
no obligation to comply. If you are asking this favor from
a website with more traffic than your own, this can greatly
improve your link popularity and generate more website traffic
your way.
If you decide to become a member of a website club that
exchanges links, do your research carefully. Here are the
top five tips to get you started with your website link exchange:
1.
Show respect. When asking another person to place a link
for your website on his or her website, be sure to ask nicely.
It is very important to remain respectful. Never sound demanding
or brag about how great your website, products or services
are and how the person you are asking would benefit from
granting you this favor. Do not make it sound like they need
you. Also, do not ask many questions or attempt to flatter
the recipient of your request. This may make them to delete
your email inquiry immediately. Your request should only
run between 2 - 6 sentences, not half a page. Be polite when
asking, but do not over do it. You do not want to sound like
a fraud.
2.
Make sure you proofread your request. Before sending
out a request to another website, check your grammar and
spelling. You want the recipient to see you as a professional,
not as a person who cannot spell correctly. Spelling errors
and bad grammar can kill any opportunity to promote your
website quickly. Avoid using slang in your request. Nothing
can be more distracting and annoying than a poorly written
request.
3.
Send your request from your website’s professional email
address, not your own email address. It is unprofessional
to request this favor from a personal email account or a
free email account. For example, if your website is www.lovemydog.org,
then send your prospective link associates your request through
the website’s email address: contact@lovemydog.org. Do not
use your own personal account or a free email account.
4.
Have a nice, high quality looking website. This will
help you to look more serious and professional than a low
quality generic looking web site. Also, be sure your website
content looks professional and is free of any spelling or
grammatical errors. Lose the clutter. Websites cluttered
with ads can be distracting and hard to read. Having an attractive
website will also help encourage other website owners to
be more willing to work with you. Working with a professional
is more attractive than being associated with an amateur.
5.
Before you ask for your link on another person’s website,
you can offer to place his or her link on your website first. This can increase your chances of having the other website
place your link to their site. It can be as simple as one
hand washes another. Just make sure that whatever links you
use on your website have similar content to your own. It
is better to have the websites compliment each other rather
than clash with each other.
Exchanging web links is a great way to increase traffic
to your website by increasing “link popularity” which can
have a major affect on where your website appears on search
engines. The websites that exchange web links with you will
surely heighten your link popularity. This is especially
true when the websites you are exchanging web links with
have similar content as yours.
You can increase your targeted website traffic by exchanging
web links with other websites. This will increase your link
popularity and drive more people to your website through
the links. Now do your research carefully and make your list
on who you would like to contact for web link exchanges.
Be careful to follow these top five tips closely and write
away!
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SolveYourProblem.com : 2007
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