SolveYourProblem
Internet Marketing Series
Give Away Free Stuff = Website Traffic Increase
Everyone
loves to get something for free.
This is true of almost everyone who frequently surfs the
web as well. Website operators are constantly looking not
only for ways to attract new visitors, but also ways to keep
them coming back. If you are looking for a way to increase
website traffic, consider using a tactic such as the “Give
Away”. By giving away free stuff on your site, you will likely
attract many more visitors. You can also keep these visitors
coming back frequently by offering new free stuff each month.
If you are interested in see the results of your website
traffic improve, then consider using these five ways to give
away free stuff.
Donated Goods
You may be interested in trying to give away free stuff
on your website, but you may not be willing to spend your
own money in doing so. If this is the case, there are options
for you. You can always network with other companies who
will essentially give you their products to showcase and
give away from your site. Local businesses are the first
place to look, as they usually are very willing to help fellow
town citizens. You can also go to larger corporations if
you know exactly who to contact and make sure they realize
that they too would be receiving free advertising from allowing
you to showcase their products. Usually you won’t get enough
products each month to offer to every visitor, so make sure
you mention that only the first 30 (or the equivalent of
products you have) visitors who sign up will receive the
products.
Monthly Contests
Website visitors love contests and many of them are willing
to visit the same sites each day just to enter to win something
free. Therefore, by offering free stuff through a contest,
you are likely to get visitors to return on a daily basis.
Set the rules to state that each visitor can only enter once
a day if you like. Purchase a good prize or get one donated
and give it away to the random name drawn from the entries.
This is a great way to get the attention of many consumers,
especially if your prizes are extra interesting and worthy.
Personalized Items
One interesting tactic is to give away merchandise with
your website’s name or your business’s name on them. Items
such as shirts, hats, towels, cups, and key chains are perfect
for this task. The idea is to keep people coming to your
site for free stuff as well as to look around. The extra
perk with this strategy however, is to allow them to be your
advertisers as well. If they wear one of these items out
in public, there are likely thousands of people who will
be exposed to your business passively. This is a great idea
and can be done through many methods including contests or
loyal customer incentives.
Referral Prizes
If you really want to spread the word on your website and
get more traffic than ever, you should consider giving referral
prizes. You can set your system up to allow each visitor
to send an automated email from your site asking him or her
to visit. If the visitor is willing to offer up 10 or 20
valid email addresses, then you can offer them a free prize.
The prize can be as small or large as you wish. This is the
perfect way to get more traffic while also rewarding those
that are helping you along the way.
Reminder Emails
After you choose the method of how you plan to give your
free stuff away, consider offering reminder emails to those
who love to participate. You can offer initial free stuff
to those that sign up, like a key chain. This is a great
way to get that traffic to continue after the visitor’s initial
visit. You can remind them monthly that there are new things
to see at your site and they will likely visit more often.
You can also use this not only to remind them of free stuff
being given away but also to tell them about deals or other
offers you have for them as well. They are likely to forward
these emails on to friends they think might be interested
as well.
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SolveYourProblem.com : 2007
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